February/March 2008 (Sourcebook)
Magazine Features
How to Execute a Successful Webcast
18 Apr 2008
A primer on selecting the right equipment, making the right production decisions, and establishing a solid webcasting plan.
Fri., April 18, by Nico McLane
Growth Spurt: CDN Year in Review
15 Feb 2008
Online video continued to grow in 2007, and CDNs were there to reap the benefits.
Gimme Five: Rich Media Presentation Systems for Education and the Enterprise
15 Feb 2008
通过仔细评估您的需求，并将它们与这五个富媒体表示系统的特性进行比较, you're likely to find one that meets your requirements.
Tues., April 15, by Paul Riismandel
How to Manage Video Content in Higher Education
15 Feb 2008
Managing online video content isn't simple, easy, or cheap. Yet, 当网站的动态内容管理系统(cms)逐渐普及到每个博主都能接触到的时候, 令人沮丧的是，数字媒体的同样的管理方式却没有走过同样的历程, especially in education.
Publisher's Note—Mission 2008: Unite Pangaea
15 Feb 2008
Unlike the movement of the Earth's tectonic plates, imperceptible to the human eye, 我们在这里看到的流媒体组织的变化是迅速而戏剧性的.
The Big Bang: Media & Entertainment Year in Review
15 Feb 2008
Despite deterioration in the broader economic indicators, 非广告驱动的娱乐模式依然强劲，而广告支持的媒体正感受到网络广告的压力.
It's All About Integration: Enterprise Year in Review
15 Feb 2008
For many, 2007年是企业在线多媒体技术行业发展的一个转折点. 在过去的一年中，随着商业应用技术的采用继续取得进展, a growing number of major technology vendors, such as Cisco Systems, began making bigger bets than ever before on the future of enterprise web video.
Time Has Come Today: Mobile Video Year in Review
15 Feb 2008
In 2007, we had a flurry of new devices from the iPhone to the Nokia N95, 内容的种类呈指数级增长，从主要的网络节目到用户生成的内容, 移动视频服务的列表涵盖了从内容提供商到视频创作和提交工具.
Almost Grown: Advertising Year in Review
15 Feb 2008
Rich media advertising continued to thrive in 2007, taking on its more established counterparts and holding its own.
Streamticker 2007: The Year in Mergers, Acquisitions, and Fundings
15 Feb 2008
2007年被证明是合法的点对点网络和高清流媒体的一年, 但更大的新闻是，这些“大孩子”涉足流媒体领域的方式，让一些规模较小的公司对它们的大兄弟姐妹产生了敬畏.
Futurewatch: Education
15 Feb 2008
To CDN or not to CDN? That is the question for schools in 2008.
Futurewatch: Media & Entertainment
15 Feb 2008
Branded destinations, audience networks, audience monetization, contextual publishing, and high-quality video will be the main trends for this field in 2008.
Futurewatch: Enterprise
15 Feb 2008
In 2008, expect to see enterprise leaders work smarter with what they have in place and deploy solutions that can be scaled up rather than down; partner with suppliers that offer the tools to enhance user experience, capture accurate statistical data, and make their own products work better; and integrate long-term strategies and work to view their IT landscapes from all angles.
Futurewatch: Politics
15 Feb 2008
流媒体内容将在2008年总统竞选期间为选民提供理想的信息来源.
Futurewatch: The Business
15 Feb 2008
2008年，企业必须开始创造真正的价值，而不仅仅是对价值的感知.
2008 Streaming Media Editors' Picks
21 Mar 2008
For the 2008 Streaming Media Industry Sourcebook, which mailed last week, 我们的作者选出了过去一年发布的最值得关注的产品和服务.
Friday, March 21, by Eric Schumacher-Rasmussen
Choosing a CDN
15 Feb 2008
Despite confusion in the market, 只要知道要问CDN什么问题，知道你的具体需求是什么，就可以使选择CDN的过程变得容易得多.
The 2008 Encoder Shootout
15 Feb 2008
In this roundup, Jan Ozer检查了Adobe Creative Suite 3和Apple Final Cut Studio 2的压缩功能, then reviews primary multiformat batch compression tools Grass Valley ProCoder, Sorenson Squeeze, and Telestream Episode Pro, all with an emphasis on output quality.
DIY Video: 10 User-Generated Content Tools You Can't Live Without
15 Feb 2008
桌面出版革命导致了一些令人惊讶的美丽的设计理念第一次被尝试. The same thing is happening with video. 大众现在对制作视频充满热情，因为他们可以负担得起这些工具, 最好的学习方法就是尝试你的想法，然后把它们展示给别人.
More Flash Brings More Light
15 Feb 2008
Undoubtedly the biggest news in online video for 2007, 在Silverlight/Flash之战中，微软和Adobe都显著地改变了各自的基本方法, although in both cases, there’s historical precedent.
When Should You Choose P2P?
15 Feb 2008
有可能颠覆经济，最终实现高质量的视频传输, P2P holds such promise that if you don’t already have a P2P strategy, rest assured your competition does.
Outsourcing Everything but the Company Name
15 Feb 2008
Nowadays, thanks to outsourcing, 您不需要具备任何与软件开发相关的特定技能或知识, content production, monetization, or even streaming media to build a streaming media business; you only need to come up with a clever name for your company.
How to Measure Online Video Ad Success
15 Feb 2008
Producing Content for Mobile Delivery
15 Feb 2008
为无线网络制作视频内容可能和成功传送视频内容一样复杂. To make video work effectively, we need a new understanding of production processes, driven by the realities of the wireless delivery channel.
How to Deliver Online Content That Delivers Viewers
15 Feb 2008
RocketBoom and Quarterlife are changing the rules.
Special Delivery: High-Def Video
15 Feb 2008
Case studies of Akamai, Hulu, and more reveal different approaches to delivering high-definition video online.
Webcasting Versus Web Conferencing: How to Choose
15 Feb 2008
The purpose of this article is to define the benefits of each medium, dispel the misinformation, and help you decide which is right for your organization.
Case Study: No Good TV Won't Be Ignored
15 Feb 2008
在网络世界，就像在现实世界一样，金钱万能，成功使批评沉默. No Good Tv can be vulgar to the max, as long as it continues to make money.在网络世界，就像在现实世界一样，金钱万能，成功使批评沉默. No Good Tv can be vulgar to the max, as long as it continues to make money.
Case Study: An Enterprise Webcast Heard 'Round the World
15 Feb 2008
In late 2006, MRM Worldwide开始与Insidedge合作，以提高其与全球办事处和员工的内部沟通水平和质量. 因为MRM Worldwide没有内部百家乐软件来计划和制作网络直播, MRM和inside团队寻找能够为全公司会议提供端到端解决方案的供应商. They selected On24.
Case Study: SyncCast Rises to the High-Def Challenge
15 Feb 2008
Last year, 当时微软准备推出Xbox LIVE视频市场，为Xbox 360用户提供高质量的SD和HD内容, the company turned to a trusted partner, SyncCast, to build a secure, centralized video hosting delivery platform.
A Whole New World
15 Feb 2008
For NEC Unified, video webcasting is lighting the path to the future.
Case Study: Making a "Stickier" Cinema Site
16 Mar 2008
By speeding up page load times by 88%, Edgecast的CDN帮助世界电影网站Jaman保持较低的跳出率和较高的回访率.
Mon., 17 March, by Nancy Davis Kho
Case Study: Serving the Public by Serving Flash Video
15 Feb 2008
Needing to stream 24/7 live coverage of news and events, 并提供一个合适的平台，让市民可以轻松访问TVW庞大的编程库, the company identified Flash as the best technology to meet its reach goal.
Case Study: Going Mobile With Webcasting
15 Feb 2008
NetStreamLive最近发布了它的第一款移动宽带车:改装的四驱车福特短途. The vehicle provides secure satellite network communications in the field, 使NetStreamLive能够从远程位置提供网络广播产品，而不依赖于位置现有的带宽或连接.
Case Study: High Quality Meets High Efficiency
15 Feb 2008
With the help of Abacast's Hybrid P2P streaming technology, FutureStream Networks现在为这家韩国第三大广播公司提供高质量的视频和音频.
Editor's Note
Editor's Note: Continuing Education
15 Feb 2008
我们在流媒体行业的目标应该是让视频成为另一种商业和通信工具, like the fax machine. Streaming's not there yet, 但4EVER集团的视频片段提醒我们，我们的行业工具已经变得无处不在，也足够简单，人们可以在使用它们的同时仍然专注于他们的行业工具.